Essential Duties and Responsibilities
Marketing
Publish marketing content across multiple channels per below:
Content Creations
- Provide support in the implementation of marketing campaigns across various digital channels;
- Assist in the preparation of marketing collateral for other diversified marketing campaigns;
- Assist in the preparation for attendance at live events and conferences for marketing and
promotion;
- Engage with contacts and potential customers through social media and community channels;
- Publish marketing content across multiple channels in-line with instructions
- Manage and oversee social media content and the content calendar
- Contributes to digital strategy development and executes digital strategies using our social media
channels to support lead generation objectives, marketing campaigns and partnership objectives
- Create engaging content for our audience through social posts, imagery and video
Manage Engagement
- Manages all social media channels to increase our online presence and reach
- Ensuring the timely sharing of information
- Manage engagement
- Monitor competitors and community partner social media accounts
- Monitor user engagement and suggest content optimization
- Stay up to date with the latest social media best practices, topics, trends and technologies
- Analyze trends and report on opportunities for improvement
- Perform social media audits
Customer Service
- Monitor and respond to service tickets in line with SLAs and company processes;
- Triage and escalate service tickets to the relevant person where necessary;
- Respond to general enquiries through multi-channel approach.
Sales
- Provide administrative support to the sales process;
- Assist in moderating online sales and marketing presentations;
- Schedule sales and onboarding calls on behalf of the Director;
- Manage the CRM
Miscellaneous – Other general duties of a personal assistant position as required by the Director and business needs from time-to-time, including but not limited to:
- Scheduling meetings;
- Virtually attending some meetings, disseminating agendas, and taking minutes;
- Data entry;
- Handle routine emails on behalf of the Director;
- Conduct desktop research;
- Administer and report of customer discovery surveys.
- Communicating with owner, colleagues and clients via email and web conference
- Identify issues that cannot be resolved remotely in a quick and efficient manner.
- Fluency in English writing and speaking are required.
- Assisting the owner with administrative work as directed
Key Qualifications include the following:
- Marketing graduate with experience in social media, content creation, digital marketing, or PR
- Experience with building and executing content strategy
- Knowledgeable with all social media platforms
- Experience writing copy, captions, design, and video editing skills,
- Enjoys a team environment and thrives working independently
- Detail-oriented and motivated to learn upcoming trends
- Experience proving regular reporting and updates
- Excellent written and verbal communication
- Proficiency in Microsoft Office Suite, Hootsuite and other social media marketing tools
- Ability to multitask, take initiatives and work well under time-sensitive deadlines
- Reliable, consistent